About
Over time, I’ve learned that the best work happens when strategy, creative design, and technology evolve together—not when they’re separated into different phases.
If you're building something meaningful and need someone who can think strategically and build practically, I'd love to hear about it.
I'm Pamela.
I work at the intersection of strategy, creativity, and technology. Based in San Diego, I collaborate with brands, agencies, and startups to create digital experiences—from early concept through functional prototype.
My path into this work wasn’t traditional. I studied digital marketing, but eventually taught myself to code because I wanted to build the ideas I was designing.
creative strategist & technologist based in san diego, CA
strategy
Product & Brand Strategy
Market & User Insight
Go-to-Market Design
AI & Digital Transformation
creativity
Creative Direction
Storytelling & Narrative Design
Campaign & Concept Development
Experience Design
Technology
AI Systems & Automation
Web Development
Data & Integrations
Prototyping
Tools
LLMs · Claude Code · GitHub · N8N
Weavy · Midjourney · Nano Banana · Higgsfield · HeyGen · ElevenLabs
I'm always interested in new projects—especially ones that bring strategy, creativity, and technology together.
Whether you have a defined brief or just an idea you'd like to explore, feel free to reach out.
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